This specific film poster uses colour very effectively as the dark gloomy background highlights that there is trouble around. The film poster contains iconographic elements such as the burning batman logo which is instantly recognisable.
The tagline within the film poster furthermore suggests trouble is brewing within the film as it read "Welcome to a world without rules" which sounds quiet intimidating and threatening.
The genre of this film is Action/Thriller and is targeted at the 16-24 year old demographic. The main Character in the film poster is Batman and his pose and facial expression is quiet intense and as the camera is looking at up him,it suggests that he is the saviour and the hero. This therefore hows that the film is being promoted through the character .
Transformers 2: Revenge Of the fallen
This film poster also uses colour very effectively as the difference in colour within the background highlights and creates mystery and suggests edge of your seat entertainment. The film poster also contains iconographic elements such as Optimus prime in the most recognized and popular transformer in the background.
The tagline within the film poster furthermore suggests action and mystery as it read "More alien robots, bigger explosions and much more megan fox", with the words Alien robots, Explosions and Megan Fox in bold writing to emphasise the point.
The genre of this film is Action/Thriller and is mostly targeted men, young adults and teenagers from the ages of 16-24.
The main Character in the film poster is Sian La Beouf and Megan Fox, as you can see from Sian La Beoufs intense facial expression, it shows him looking up in suprise and mystification which suggests that he is scared and trouble is brewing.
However, Most of the space on the film poster is being taken up by the Co-star of the film Megan Fox, as she is dressed up to look sexy in a revealing dress and a "come and get me" facial expression. Also, the fact that the tagline read "And much more Megan Fox", This therefore suggests the film is being promoted through Megan Fox to its target audience which is most Men and boys within the 16-24 demographic.
Conclusion
In conclusion I believe that the transformers 2 film poster is more effective and successful than the Batman film poster as I believe it creates more suspense and excitement as the colours create the mood of the film. I also believe it is more successful as it shows all 3 main characters on a single platform with different identities which makes the audience question "what is going to happen to Sam and the transformers!?" and therefore, I believe it will sell more than Batman.
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